Name of your website?Midlife Bachelor
Your name?
Gregory
Your Location (city, etc)
Riverside
When did you start your website and why?
Midlifebachelor.com was created to help midlife bachelors with many uncomfortable issues that often appear in our late 30s, our 40s, and early 50s.
Please give us a short summary of your website, business model, etc
Midlifebachelor.com is dedicated to the modern midlife bachelor experience. We cover critical topics such as how to successfully re-enter the dating world, how to deal with midlife health-related issues such as prostate problems. Plus we also address and advocate the embrace of the legendary midlife crisis as an agent of change.
What has been the most difficult part of creating and running your website?
Creating the content took just over one year - and represents the sum of experiences of three midlife bachelors. The core content of the site was completed in January - and the site went live in late April 2007. Now we are focused on getting the word out - so that as many of our midlife bachelor brothers can leverage (and hopefully add to) this core knowledge base.
What has been the easist part of operating your website?
I don't think that any particular part of this effort was easy. It took me less time to debug the site for various target browsers than I originally anticipated - but that is probably due to the nature of the software environment I used to create the site (DreamWeaver).
What was your biggest mistake?
I do not believe we have made any mistakes thus far. If we have, I am not aware of them.
Who maintains your website and why?
I (Gregory) maintain the site because I am the one with all of the programming experience and technical knowledge. I have a BSCS, and have worked in the technology industry for twenty years.
Tell us how your business has benefitted from your website?
The business is the website - and although I've recently just started adding different types of ads, the site is more of a public service content-only site. The goal of the site is to help our midlife bachelor brothers, first and foremost.
What are your views on ecommerce and the future of the internet?
ecommerce is the future. The internet is the most important enabling technology of this generation. The most difficult part is getting the most relevant content to the most users in the most efficient amount of time.
What are your views on Search Engine Optimization (SEO)?
I wish I knew more about SEO - that is my greatest challenge at this moment (barely one month after the launch of the website).
What are your views on Search Engines? Have they helped or hindered your website?
As of today, the Yahoo Directory has provided the most amount of traffic to my site. A distant second is google. I would have guessed that the opposite would have been true, but live and learn, I suppose. Maybe once I understand SEO better then google can help me more.
What method has been most successful for promoting your website?
Getting the site listed in Yahoo Directory seems to have generated the most referrals, according to my site statistics software.
What method has been least successful for promoting your website?
Submitting the site to MSN Search. Nothing has been generated over there - and even though their bot has hit my site, I still cannot get my site to appear in their search.
What would you like to see change with respect to the internet?
I would like to see viruses and SPAM eliminated by the infrastructure of the internet (and not rely on either the ISPs or the individual users to control them).
What do you think is the single most important issue for midlife bachelor's today?
The single most important issue for today's modern midlife bachelor is LEARNING to cope with all of the various issues that arise between the ages of 35 and 50. Divorce breeds bachelorhood. Middle age brings health-related issues. Boredom invites the midlife crisis. Visit www.midlifebachelor.com to leverage the knowledge of others who have been through it before. You are not alone!
What is your website address?
Midlife Bachelor
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